7 Reasons why it is good for a women to be her own boss
Internationally and in South Africa, every year we celebrate the amazing achievements of women and the progress we have made towards gender equality. Women everywhere are recognised for their leadership, particularly in business. Of course not everyone can be “Woman of the Year” but every women who is her own boss is a leader.
This year, the United Nations encourages women to innovate, think equal and build smart. Here is what the UN Secretary-General, António Guterres, aims for:
“Let’s make sure women and girls can shape the policies, services and infrastructure that impact all our lives. And let’s support women and girls who are breaking down barriers to create a better world for everyone (https://www.un.org/en/events/womensday/)”.
With encouragement like this, women are finding the freedom to be their own boss all over the world and embrace these ideals. They empower themselves and are am example to other women and girls and free themselves to achieve.
But it’s easy to overlook this freedom if you only focus on the bottom line when running a business.
Free to choose!
Whether you are single, a wife or a mother, you can choose how your time is spent for a balanced life. It doesn’t matter when, how long, or where you are working as long as you deliver. You are in control You choose how to meet the challenges of running your business because the responsibility begins and ends with you.
Free to grow as a person!
As your own boss, you go from strength to strength by not relying on the approval of a boss. You measure your success by what you achieve. When things go right no one else takes the credit, you are the one who becomes more and more confident by being the boss.
Free to learn!
You learn every day that you manage your life, whether you realise this or not. You can devote that little bit of extra time to learn how to improve whatever aspect of your life and work, whether it is related to running a business or not.
Free to earn!
There is no ceiling on your earning capacity nor that of your employees. Unlike being employed at a set salary, when you have your own business there is no waiting and hoping for a tiny increase in your salary.
Free to create!
You don’t have to be the creative type to find better ways to do business, or how to make everyone’s work fun and rewarding. As an entrepreneur you must and will innovate to solve problems, use new technologies, improve your service and create new products.
Free to give back!
When you hire staff you help fulfill their own hopes and dreams. This is a perfect opportunity to create an amazing job and work environment for yourself and for others. You are giving back to others as well as growing the economy.
Free to celebrate!
This year Women’s Day in South Africa focuses on focuses on celebrating the strength, beauty and love of all South African women. As your own boss you are free to love what you do, and do the work you love.
You can be very, very proud of yourself and everything you do and celebrate your strength and entrepreneurial spirit, not only on women’s day but every day of the year.
STOP, Revise and end 2019 on a high!
I don’t know if you will agree with me but it feels like 2019 has been on fast forward mode, I cannot believe we are already in mid –July. Just a few more weeks to go and the stores will be setting up with the much-loved Christmas décor that will silently have you feeling all ‘Merry’ed out by the time the 25th December comes around. Yip, the year is going by that fast!
Having said that I’m sure you that at the beginning of the year you set some goals for yourself and you might have even added a few since then, but have you been tracking your goals? If yes – Well done! If no – that’s ok! Either way a mid-year goal check in is important. Why? For these reasons.
One of the biggest advantages of doing a mid-year goal check in is to evaluate your progress, especially with regards to work orientated goals. What have you accomplished so far? Where did you Slack off? Which goals amongst the ones you have identified are of priority to you and need more focus? Which goals have you not started on yet? What obstacles have hindered you from achieving your goals? What have you done to overcome these obstacles or make changes to your goals? Asking yourself these questions will give you a clearer picture of what you have achieved and will also give you a better understanding of what you need to do in order to finish 2019 on a high note!
Declutter your goals:
Let’s face it, the first week of January is when we are full of steam and ambition for what we want to achieve during the year, both personally and professionally and sometimes the goals we set for ourselves can be over-ambitious. Now is the time to sit and be completely honest with yourself and look what you truly can handle/do. If there some goals that you need to remove from your list, go ahead and scratch it off! After all there is always next year and it’s better to focus on two or three goals and achieve them, than have ten goals where nothing gets done.
Establish the way forward:
We often look at how far we still need to go to achieve our goals, but how often to we look at how far we have come? Doing a mid-year goal check in a great way to access and analyse how much we have actually achieved. If your not where you want to be or if you realise how you haven’t even started working on some of the goals you set out, now is a good time to put together a game plan of how you’ll change your actions/plans in order to do achieve what is important to you! Taking the step back and really determining what you want to get done, is a great way to inspire you to get back in the game, course correct and achieve more than you thought possible this year!
There is a lovely quote by Sherry Swain that says “Reflection enables us to evaluate the experience, learn from mistakes, repeat success, revise and plan” so when you sit to do your mid-year goal check in, get a notebook, start an excel spread or PowerPoint presentation whichever works for you. Physically document your goals, your progress, your to do list, set deadlines for yourself (be realistic and set mini goals that will help you in achieving the bigger goal.) after all this is what you would do when working on a work project to ensure success of a project, right? Well you as an individual and where you want to go professionally is one of the most important projects you will ever work on.
Make it a Success!
How to have a good working relationship with your Virtual Assistant
Start out with an open mind
If you have never worked with a Virtual Assistant before, first think of how it can benefit you and your business working this way. Understand that the transition from having an assistant in your office to working remotely is going to be an adjustment and allow for that.
Garbled communication produces garbled results and is a huge time waster. Decide exactly what it is that you want your Virtual Assistant to do and how you will communicate it to him or her in a way that is clearly and easily understood. Schedule a way of communication that is done daily or weekly as standard and should anything else come up that needs to be dealt with, let your Virtual Assistant know through what means you would prefer communication, be it via phone, WhatsApp, email etc and inform him or her beforehand when you know that you are not going to be available for a period of time.
Learn to be a good delegator. This is sometimes a problem for a start up business that started out with one person making all the decision and doing everything themselves. Understand that you are working with another individual that possibly doesn’t see everything as you do, so may produce results in a slightly different way than you did. Take a step back and look at the result from a different perspective and you might be pleasantly surprised to see that the result is better than what you produced originally.
Goals and time management
Let you Virtual Assistant know what is going to be expected of them and what takes priority. Be realistic in what is expected of him or her within their specified work hours. Plan ahead of time and set goals for when certain tasks or projects need to be completed by and communicate this clearly. If something else comes up that needs to be done urgently, realise that there will be a delay in getting other tasks or projects done within the original planned timeframe.
Mutual Respect and Trust
If your Virtual Assistant feels that they are appreciated and respected, they will feel a sense of commitment to you and your business. Be open to hear other opinions, your idea might not always be the best idea. Show them that you value their positive input and even constructive criticism. as this will make them feel more part of the team and even more committed to the growth of your business.
Morals and Ethical Practice
If you’re wanting a professional Virtual Assistant to be dedicated and committed to your business, don’t expect him or her to stay if you are in the habit of unethical business practice. Being clear about what is and what is not acceptable in your business dealings, will remove any grey areas and you will gain your Virtual Assistant’s respect and trust as well as your customer’s. Be upfront and let your Virtual Assistant know exactly what you and your business stand for before you start your working relationship.
“Honesty is not the best policy, it’s the only policy.” Dr Myles Munroe
The year that was 2018
A new year has started, for many, it represents a fresh start, a chance to pursue new opportunities or it may even mean time to finally get training for that big race you’ve always wanted to do. As the saying goes “new year, new beginnings”, and boy are new beginnings exciting! My question however is, have you taken a moment to take a step back in order to reflect on the year that was? To appreciate your successes and be thankful for the obstacles that taught you some great lessons?
Looking back in order to move forward
The minute the clock struck 12h00, on the 31st December 2018, my brain went into automatic mode planning and thinking up all the things I want to get done in this year and I was full of adrenaline, ready to take on 2019. I kept saying to my myself – “This is going to be “my” year”, which considering I am expecting my first child in a couple of months, is already making this
year AMAZING for me. I quickly saw however, I was not alone in saying, this was going to be my year – numerous family and friends shared the same sentiment, combined with the fact they were glad 2018 was over with. This got me thinking was 2018 that bad? I mean, it was the different challenges and life lessons that I experienced in 2018 that had fueled my ambitions
and plans for 2019. I then remembered a quote I had read not so long ago by an unknown author that says “If you want to move forward, often look back. Otherwise, you’ll forget where you came from and where you need to go” Reflecting on 2018
All of this got me thinking, and I decided to take a step back and really reflect on my life during 2018. 2018 had started off quite roughly with my fiance being hospitalized for a lengthy period of time, I was in a work environment that I did not enjoy, was in over my head with assignments due for varsity and was planning a wedding amongst other things – a true mix of highs and lows.
Giving new perspective on life
But looking at all of this carefully, these very things that had me experience a mixture of emotions both negative and positive, turned out to be the best possible things that could have happened to me in 2018. Why? Well, On the 14th April 2018, the most beautiful and magical day of my life thus far surrounded by the people that mean the world me, I married my best friend. My now husband who thankfully is back to full health, learned to take a step back every now and then, now lives by the motto YOLO – you only live once, something that rubbed off on me. His new outlook on things gave me the courage to make the changes I wanted to make in my career, I always wanted to be an entrepreneur but was always too scared to take the risk, in
June, I took that risk and even though it’s been challenging, I am now my own boss, doing what I love daily. The hard work on my studies during the year last year will allow me to make my dream of graduating this year a reality. Above all, I rediscovered the power of faith & gratitude and how lucky I am to have the family and quality of friends I do in my life.
Grateful and Blessed
Personally, I am glad I reflected back on the amazing year that was 2018, I am so grateful for all the lessons and blessings I received during the year. Looking forward to 2019, I know I am going into it a stronger, happier, healthier and humbler person and for that, I say thank you to the year that was 2018.
Follow these great benefits to improve your blogging
Blogging can help drive internet traffic to your website. A blog gives you the chance to create original and relevant content to your customers, which can be a tactic to drive traffic to your website.
Blogging also helps your SEO or Search Engine Optimization. By consistently putting out new content in your blogs, you boost your rankings in different search engines, making you and your business more visible on the internet. You can also include various keywords, topics, and categories that you want to be found with your business when you write your blog. That way, when someone searches something related to that word or phrase, you will come up in earlier in search engines.
Blogs are no longer just an expression of an individual or a platform to share one’s ideas and thoughts. Blogs have started to be one of the most influential and useful tools in the market space. It’s an excellent way to showcase thought leadership as well as keep consumers updated on what’s happening in the company
Companies that maintain a blog seek:
- Brand awareness and visibility
- Authority and trustworthiness
- Site traffic and higher SEO ranking
- Leads and sales
The 4 benefits of blogging
Blogging drives traffic to your website
The content you create for your blog can be shared on all your social media platforms. If it’s good-quality, valuable information, people will be encouraged to click through to your website to learn more about your products and services.
Blogging can increase your SEO
If you use keywords in your blog posts, you can enhance your organic search results. Search engines use content to help them determine the subject of web pages. By continually adding fresh content to your site, you make it easier for these search engines to index your page correctly.
Blogging establishes you as an industry authority
Sharing industry information with your customers is the perfect way to demonstrate your knowledge and skills. It sets you up as a leader in your field while giving you the opportunity to market your product or service in a subtle way. With a blog post you can simultaneously educate your customers and provide them with useful information about your business.
Blogging helps you build a community
Your blog provides your customers with a place to ask questions, share opinions and engage with you. This makes it the ideal place to build a loyal following. All the comments remain on your site permanently, which means that new visitors will be able to see them. Compare this to social media where any posts or comments are quickly lost in the ever changing newsfeed.
A blog is much more than a way to share information and ideas. It is also a marketing tool and a very powerful one at that. If you have yet to start a blog, it’s never too late to get started. There’s really no excuse why you shouldn’t start one today, whether it’s a business, corporate, or a personal blog. Somewhere out there, someone is waiting to hear from you.