How Women in Power are Changing the World
Public holiday, who cares? We can rest….. But every single woman in South Africa needs to care. We need to understand why this is such an important month in the history of our country. Women’s Month in August is a tribute to the more than 20 000 women who marched to the Union Buildings on 9 August 1956 in protest against the extension of Pass Laws to women. The Government of South Africa declared August as women’s month and 9 August is celebrated annually as Women’s Day. Women were somewhat regarded as inferior to their male counterparts then. Fast forward 63 years, and women are seen as equal and paid and treated as such.
Women in power in South Africa making a change
Growing up I always imagined being someone that can make a real change, not only to my immediate family but also to people around me. Especially during August I have seen articles about women doing just that. It all started with a heart, to be understanding and empathetic towards others. And let`s face it, women are good at seeing the need of others. Salute ladies, and let us go on this journey of getting to know my top four inspirational women:
Saray is an award-winning mountaineer, a Mandela libraries ambassador, a social entrepreneur, a mother of two boys and also an executive for one of the distinguished financial institutions in South Africa. Over time she has demonstrated her commitment to making a difference in her environment through mountaineering. Through her climbing with a purpose initiative, Saray has organized and been part of the following initiatives:
- Climbing Kilimanjaro with a purpose (self-funded climb) which built an outdoor gym for Kids Havenworth R200,000 and also converted a room into a library.
- Climbing Everest in 2014 raised funds forThe Lunch Box Fund to feed over 60,000 children.
- Climbing Everst in 2015 raised funds for The Mandela Library Projects and built a library for Isiziba Primary School in Thembisa, Johannesburg.
- Climbing Everest in 2018 raised funds of over R800,000for The Mandela Library Projects and built four libraries across South Africa. She continues to campaign for more libraries as she takes steps towards the seven highest peaks on the seven continents around the world.
# Caster Semenya, standing up for human rights.
Wikipedia describes Mokgadi Caster Semenya as follow: “OIB (born 7 January 1991) is a South African middle-distance runner and 2016 Olympic gold medalist. She won gold in the women’s 800 meters at the 2009 World Championships with a time of 1:55.45 and at the 2017 World Championships in her new personal best, 1:55.16. She also won the silver medal at the 2011 World Championships in the 800 meters. She was the winner of the gold medal in the 800 meter events at the 2012 Summer Olympics and 2016 Summer Olympics.
Following her victory at the 2009 World Championships, it was announced that she had been subjected to sex testing. She was withdrawn from international competition until 6 July 2010 when the International Association of Athletics Federations (IAAF) cleared her to return to competition. In 2010, the British magazine New Statesman included her in a list of “50 People That Matter 2010”.”
Semenya is not allowed to participate in this year’s World Championships in Doha, as her testosterone levels need to be reduced as ruled by the IAAF. Luckily the South African Cabinet fully supports Semenya as she appeals and fights for her fundamental human rights. Like all other athletes, she is entitled to compete without being obliged to alter her body by any medical means. And following Semenya`s very public career over the last nine years, I am sure she will still be fighting for many years to come.
# Tracey Chambers and Tracey Gillmore, educating and clothing the underprivileged
These two women realized they can make a difference in the lives of women, and people in general, by letting their empathy grow into a business. They started the ClothingBank of South Africa, by clothing and educating people. In their own words: “We believe that becoming a self-employed business owner is something everyone can do, irrespective of their education levels and resources, as long as they are self-motivated and well supported (mentally and emotionally). We have developed a holistic eco-system, which successfully engages families living in poverty to chart a path out of poverty. Our projects have been changing lives for the last eight years.” Visit their website for more information: https://theclothingbank.org.za/
How can I make a difference
Following these wonderful women did make me feel unmotivated for a second, before I was left amazed. I wanted to be them, and here I am 37 years old, not summiting mountains, un-athletic and unentrepreneurial. I voiced this to my friend and very small business partner (who is really unprivileged, sleeping on someone’s kitchen floor, cleaning houses for a living). She said that you should never think something is unimportant to the person next to you. We can always, as women, have an empathetic heart and ear to our sisters. Sometimes, without even realizing it, by listening you can show love and affection. For too many years, sisters in South Africa were not heard, until they gathered, mobilized and moved. And because they did, my heroes are out in the open, voicing their concerns and making changes without needing to stand back.
Secondly, we should remember to never quite. Even if we feel we do not have the capacity or mental ability to do something, just keep going. All of the women mentioned above must have felt deflated and wanting to quite somewhere down the line, but they pushed through and always educated and kept training in their areas of specialities.
In bringing it together I thought it would be best to share this poem by Maya Angelou:
’You may shoot me with your words,
You may cut me with your eyes,
You may kill me with your hatefulness,
But still, like air, I’ll rise.’
What you can do to get great work ethic
Setting boundaries and rules whilst maintaining good work ethic as a Virtual Assistant
As a Virtual Assistant we are sometimes so hungry to get that next client and maintain the best working relationships with the ones we have that we sometimes forget that the key to success is actually to set some boundaries. Setting boundaries and laying down some ground rules with your clients need not be a daunting, scary thing, in fact if anything it should be a relief to you and could even show your client a whole other side of your personality which they may love. Assertive and confident professional remote worker – THAT’S YOU!
Now although it may be a necessity to set these boundaries to avoid things like burnout and less than average work being handed over to clients, you need to be able to do it in a proper manner and without coming across as bitchy and condescending. You also want to make the rules clear from the get-go, so things like what hours you are available to one specific client, what your actual working hours are and so forth need to be discussed right in the beginning to avoid any awkwardness further down the line.
Below I will discuss a few tips for setting up rules and structure within your business which will ensure your success and success for your client.
Boundaries for you and me
Your phone – Now although you have a phone and the general idea of a phone is to take calls you do not want clients calling you all hours of the day and night and weekends expecting answers. So you need to be clear that, if you do not have a phone purely for business, that you tell your client you are available for calls between hours x and y and thereafter there will be no response to calls or messages.
Set working hours – Most VA’s have more than one client and therefore would want to have specific times scheduled in order to provide the best most focused work to each individual client. This can be tweaked according to the workload of course as sometimes one client has nothing for you to do on a specific day, but another may have a mountain of tasks which are all urgent, you can then use your discretion, but setting some sort of guideline around this with your client is very important.
Treat your business like a business – All business’s have hours where they open and then the same for when they close, you as a virtual assistant are essentially running a business and should do the same. Business’s have rules and regulations, therefore so should you. A virtual assistant is not an employee and therefore does not have to adhere to the management from a client.
Having a task list – A task list is also great as you and the client can set up the tasks together that are needed for any particular day, if the client then tries to deviate from this you can respond by saying that because the list has being drawn up in a specific way you have planned accordingly and unfortunately any extra’s would have to wait for the following day. If you are unsure of what the priority task is it is always best to communicate and find out, this is also a good way of setting the rules that priority tasks are completed first but whatever falls outside of the normal working hours will be added to the following day.
At the end of the day we all want to be able to deliver top-notch service as a VA and we want to have as many clients as possible and keep everyone happy – but happiness comes from being honest and upfront about things. You never want to find yourself a few months down the line, when you realise you cannot handle the workload, telling a client you need to set boundaries, it will probably not end very well.
Be assertive, have a clear idea of what you can and cannot do in any one day and then have that chat with those clients and you will flourish.
Happy Virtual Assistant = Happy Client
Social Media for Growing Traffic and Sales
“Opportunities are usually disguised as hard work, so most people don’t recognise them.” Ann Landers
What is Social Media?
Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration.
Forms of Social Media
There are many forms of social media, amongst these are: –
- Websites and applications dedicated to forums
- Social networking
- Social bookmarking
- Social curation
Typical examples of social networking platforms that may be easier for the “man on the street” to identify: –
To name but a few, find below a typical conversation prism. It is quite enticing to know how far ones reach actually goes when posting on social media.
Business Applications of Social Media
Social media, today, is a fundamental part of life online. Social Media is used to market products and services, to promote brands and most important of all to connect to individuals and business with whom you can set the stage for new business.
How do you increase social media traffic?
This is a phrase that MANY people ask! Let’s focus on the “HOW”!
The bottom line is, social media traffic happens or shall we say increases when you engage and build relationships on each and every network.
Every social media network is different, however to increase your social media engagement on these platforms, there are some hard and fast rules that one should follow.
Inspire your audience with visuals
A fundamental concept in social media engagement “first impressions last”.
The first impression that you portray in your post or engagement is what lasts in most people’s minds. The age old saying “Don’t judge a book by its cover”, is not always true. Visuals assist people or potential clients with making decisions.
The best visuals on social media include: –
- Vibrant colours and well-designed layouts
- High-level photography
- Visuals telling stories
- Visuals showing products or services in a new light
- Consistently on point and well-planned
ALWAYS be where your audience is!
Identify Social Media Influencers and Engage with Them
The term used is “influencer marketing”. When one engages with various social media influencers, one is creating the ideal opportunity to attract more followers, in other words, MORE traffic to your business website, platform etc.
Understand that Social Media is for SHARING, not selling!
Although, the majority of potential clients begin their journey on social media by making a purchase. Most clients do not visit social media networks with the intention of shopping.
The primary intention for social media marketing is to build relationships. People are more inclined to check out your post or share your story, news, blog etc if they feel that your post is directed at building a relationship with them.
Clients want to feel as if they are important and that their own needs are being met.
The above ideas are to name but a few. Get out there and ENGAGE with your followers make them feel as though they are your number 1 visitor!
How self-love can make you more productive
Love yourself enough to add whitespace to your day and become the productivity guru that get things done!
Whether you’re an entrepreneur, business owner, employee or virtual assistant; we all fall into this trap more often than not. If you don’t know what whitespace is or don’t have whitespace in your day, you’re sacrificing your health, well-being and productivity in a major way. The solution to becoming a productivity guru is easier than you think; all you need is love!
#Love your health
This question is for my virtual assistant friends. Let’s examine our lunchtime health. Are you snacking at your desk? Just meaning to complete that one extra task. I mean an hour ‘wasted’ on lunch could have been a valuable contribution to your income at the end of the month, who can’t do with the extra 20 billable hours?
BUT…at what cost do that extra 20 hours come? You’re carving away at your vitality every day by ignoring the opportunity for increasing your energy and boosting your creativity.
I love this equation from WhiteSpace At Work!
“Lunch – Desk = Vitality”
Don’t eat at your desk! Get out of your office, breath in some non-artificial, non-airconditioned air. Notice the birds outside, notice the cloud formation that day, take a brisk stroll around the block – yes even if it’s 40 degrees outside, believe me, you’ll appreciate your office and desk that much more. Get the spider webs blown out of your mind, don’t spend this time strategizing the accomplishment of your next task. Create that whitespace in which to recharge so when you get back to your desk, it’s with a grateful attitude and a revitalized outlook on the challenges you’re trying to solve.
#Love your business workflow process
Starting out with another question… and be honest, this is definitely time to get real with ourselves. Are you overwhelmed with your business workflow process? Because you either don’t have one or you have one but it’s worth zero because you don’t follow it or it’s so complicated it wastes more time than saving time.
Well, friends, I think it’s safe to say you need to declutter your workflow. No one has the time to do damage control – all the time! You can’t afford to work on a reactive basis all the time! AND that’s exactly what we try and achieve. Every email that comes in has you dropping everything, losing your productive streak to reply to an email that could have waited half an hour. Believe me, emails aren’t the only culprits. You know that as well as I do.
What you want is to get to a point where your workflow process leans itself towards ultimate productivity. Creating whitespace between activities, the opportunity to breath and reflect is not a time waster, but should be seen as a “strategic pause in which you are infused with enthusiasm and creativity” for what you are passionate about. Don’t just go through the motions to get the job done. Love yourself enough to declutter your workflow to truly be productive and efficient.
We need to look after ourselves! Nothing is more true to me than the quote: “Less is more”. Simplify your life, simplify your workflow, love yourself and take care of your wellness. Don’t set yourself up for a love-hate relationship with your well-being and business. You deserve the best! You deserve to love yourself, your business and your life. Best of all, with a little bit of strategic whitespace in your life, you can become a productivity guru that not only get things done but excels at it!
Using New Year’s Resolutions to embrace 2019 and become the best you!
Can you believe 2019 if finally here? It’s been a long and exciting 2018, but as all good things, this too has come to an end. It’s time to reflect on things that helped shape us and brought us were we are today but it’s also time for new things so you can make 2019 just as memorable, and more importantly a huge success.
I don’t have a long list of new year’s resolutions. I don’t trust myself to keep with them and hate disappointment. So three things tops my list this year and hopefully I’ll be able to keep up.
My 2019 strategy
In 2019 I will be working harder towards my health. My health journey started in August 2018, took a plunge in December and I’m picking it up again in Jan. I’m not only talking about physical health but mental health as well. Healthy body, healthy mind. Looking after your mental health is vital as it affects every aspect of your life, social, family and career. I plan on working on my focus and my planning abilities. I’m not quite sure how to go about it yet but I guess that’s part of the journey. I’ve already started getting some tools together like my shiny new 2019 diary, I’ve used the Headspace app before for meditation and realized that I don’t even have 5 minutes of peace and quite in my house… I’ll try and pick that up again. I’m also reading Getting Things Done by David Allan. I’ve only heard great things about him and this book so hopefully I’ll be able to implement his strategies into my own work-life balance.
The second resolution is to be a better human being. Upskilling yourself is so easy, all you need is the will power and the drive (the time as well but if you have enough drive, you will make the time). I’ve planned out 12 courses I want to take this year to help me broaden my skillset. They range from digital marketing to nutrition (bonus because it helps with resolution number one). I’ve had the same resolution last year and only managed to complete one. It feels as though I stumbled into and through 2018 but with some help I’m sure I’ll be able to master the goal this year.
Finally, yet importantly, the easiest resolution… To make a bucket list and start ticking of some stuff I’ve always wanted to do but have never gotten to. The idea is to get out in the world and make yourself heard. I’m sure that finally visiting that networking event or contacting that client will boost my career in the right direction.
The New Year is usually a time to reflect but also a time for new things, a fresh start, a blank slate. Why not take it with both hands and embrace this gift you get to open each year and become the best you that you can possibly be!