5 Easy ways to help you find great Clients for your Business
Are you struggling to find clients for your Virtual Assistant business? I know the market can be seemingly tough and it is an eternal question, where do I find new clients?
This question gets bandied around from one Virtual Assistant business to another. Maybe you’re not feeling so confident when it comes to sales or putting a marketing strategy together. I want to share a few tips with you that I’ve learned over the years which I know if implemented will assist you in getting new clients on board.
Remember these 2 important points :
- Marketing is pivotal to the success of your business.
- Are you making your target market aware of your business presence?
If you don’t have a strong working marketing strategy and you are not marketing yourself to the right market, then you are making it very difficult for yourself to be seen.
So what great tips can I share with you to increase your client base?
Hot tip # 1: Who is your ideal market?
If you don’t know who you want to do business with, then how will you possibly know how to market your service offering to them? If you know what you are passionate about and who you want to help then it is easier to find these clients.
Hot tip # 2 : Where does your market hangout?
Now you need to research where your current market hangs out, both online and offline. If you know where to find them, it’s easier to place your business in front of them so that they can sit up and take note.
Hot tip # 3 : What problems does your business solve?
Do you offer a unique way to solve specific business problems? Do you have expert skill sets to offer your clients that other Virtual Assistants don’t have? It’s all about what you can offer your clients and how you can make their lives easier.
Hot tip # 4 : How do you solve these problems?
Do you have expert methodologies that you have worked out yourself that you can solve problems in a unique way? If you have the expertise needed to do this then you set yourself apart from your competitors. Now is the time to show value to your clients, make them aware of your specialist skills.
Hot tip # 5 : Are you making clients aware of your business presence?
If prospective clients don’t know about you, how can they possibly hire your services? Are you regularly blogging about the value you bring and the problems you solve? Do you show up both offline and online where your clients hang out?
You can figure out your marketing strategy according to the research you’ve done, and you should have a process in place to solve certain problems for your clients. Once you have this figured out you’ve got yourself a rinse and repeat process! Congratulations on growing your business!